Launching a major international sports franchise must be a kick, and then some.  OK, we’re talking soccer here, so that was a bad one.  But, who can resist?  

Seattle has entered the realm of major league soccer and Adrian Hanauer, of the Seattle Sounders FC, has been selected to lead the charge as General Manager.  Hanauer offers an impressive background of experience in ventures that range from promoting international soccer events, to investments in the early stages of companies such as aQuantive and Amazon.com. His daily chores with the new Major League Soccer franchise include managing media contracts, international promotional schedules, and developing a close and supportive network of fans in the Seattle area.  And I thought my job had a lot to it!

Hanauer has been selected as one of this year’s keynote speakers at the annual Market to the Max event.  Event attendees will get a chance to hear about his recent efforts to bring famous European clubs to Seattle and what it took to bring major league soccer to our region today.  

Want to know about cutting marketing deals with Microsoft and X-Box Live?  Could your business benefit from media relationships with BELO, and attentions from investors like Joe Roth and Drew Carey? Need some tips on innovative marketing ideas that work from Seattle to a worldwide scale?

Well, then, you should attend Market to the Max, because this is what we look forward to at Hanauer’s presentation at MttM in October.

Get more event info here. 

Read more about Adrian Hanauer.